The phrase was apparently inspired by Louis Sullivan:
It is the pervading law of all things organic and inorganic,
Of all things physical and metaphysical,
Of all things human and all things super-human,
Of all true manifestations of the head,
Of the heart, of the soul,
That the life is recognizable in its expression,
That form ever follows function. This is the law.
This, by the way, is one of the reasons IWU not only didn't die in the 80s but has thrived immensely ever since. The decision was made to create the Adult and Professional Studies wing of the university as a separate entity with its own rules and faculty. It probably would have been DOA if they had tried to incorporate it within the then existing structures and systems of the university.
The bottom line is you design things in order for them to do what they do, also following the principle of the famous paraphrase of Einstein, "Things should be as simple as possible, but no simpler." This is doing things the right way. Pretty only counts if it's effective.